Dollywood Searches For Panel Of Dollywood Insiders

PIGEON FORGE, Tenn. (Aug. 2, 2017) — This season, Dollywood launched a new opportunity for guests to find tips and information about its world-class theme park: a panel of nine relatable park guests who love Dollywood and shared their experiences on a new section of the Dollywood website.

For its second season of Dollywood Insiders, the theme park plans to expand the panel to include even more women and men who will serve as brand experts for The Dollywood Company. Due to great interest and response from those wanting to join the next panel, the deadline for applications has been extended until Friday, Aug. 11. Applications are available now:

The inaugural panel, documented their Dollywood knowledge and suggestions for other park guests through blog posts, pictures and video found on the Dollywood website, Their posts include topics such as how to get the best value during your Dollywood visit, what’s new at the park, behind the scenes tours and information, and even tips such as the best time to ride the Dollywood Express. Insiders use this content to truly offer their guest perspective and allow peeks behind the curtain. The new panel will have even more behind-the-scenes access as the program continues to grow.

Insiders write about all Dollywood Company properties including Dollywood, Dollywood’s Splash Country, Dollywood’s DreamMore Resort and Spa, Dollywood’s Smoky Mountain Cabins, and Dolly Parton’s Pigeon Forge dinner attractions.

“This has become an excellent opportunity to engage and inform our guests like we’ve never been able to do before,” said Sunni Hickman, VP Dollywood Marketing. “We enjoy trying new channels of communication and I’m confident our guests will see the value in learning and gaining advice from other park guests.”

The first group of selected panelists included moms, professionals, writers, bloggers, and most importantly, they love all things Dollywood. They represented different family makeups, walks of life, and they came from communities around the Southeast—from Nashville to Knoxville to Charlotte and beyond.

“Dollywood is one of our absolute favorite places for family fun. It is a gem right in our own backyard!” said Katie Van Dyke, one of the inaugural panelists. “I’m honored to be an Insider, and couldn’t be more excited to help other families get the most out of their Dollywood experience.”

For more insight into what’s going on at Dollywood, the park also launched an official park blog,, where hosts share information about offers, website tools such as theSummer Planning Guide, and more.

The Insiders serve on the panel for a one-year term and re-apply, if interested. Perks of the role include behind the scenes access, tickets and invitations to media events.

For more information about the application process and how you can join the next Dollywood Insider panel, visit for updates.


About The Dollywood Company:   A highly-awarded and widely-recognized leader in the amusement industry, The Dollywood Company consists of the 150-acre Dollywood theme park; the 35-acre Dollywood’s Splash Country; Dollywood’s DreamMore Resort; and Dollywood’s Smoky Mountain Cabins. As unique as its namesake and owner Dolly Parton, Dollywood is the 2010 Applause Award winner, the theme park industry’s highest accolade; winner of more than 30 Golden Ticket Awards; and recipient of 26 Brass Ring Awards for Live Entertainment (more than any other theme park in the world). In 2014, Dollywood was named a top three US theme park by USA Today and TripAdvisor recognized Dollywood as a top 20 worldwide theme park in 2015. Dollywood is open nine months a year (late March through early January) and offers rides and attractions, shows, and a dozen crafters authentic to the East Tennessee region.  Dollywood’s Splash Country, recognized by the Travel Channel as one of the country’s most beautiful waterparks and named 2009’s Must-See Waterpark by the International Association of Amusement Parks & Attractions, operates from mid-May to Labor Day. The 300-room Dollywood’s DreamMore Resort provides guests spectacular mountain views and family-friendly amenities next door to Dollywood theme park and Dollywood’s Splash Country. Dollywood’s Smoky Mountain Cabins offers luxurious cabin accommodations overlooking Dollywood. For more information, call 1-800-DOLLYWOOD or visit Operating days and hours vary.

Media Contacts:

Pete Owens: Director of Communications, (865) 428-9486, (865) 755-7972 or [email protected]

Wes Ramey: Public Relations Manager, (865) 428-9484, (865) 640-3805 or [email protected]

Amber Davis: Publicist, (865) 428-9601, (865) 591-1002 or [email protected]

Ellen Liston, Publicist, (865) 428-9629, (865) 919-7001 or [email protected]


For B-roll, photography and more information, visit the Dollywood Media Room at