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Dollywood Offers Thanks with Everyday Heroes Days Aug. 7 – Sept. 18

PIGEON FORGE, Tennessee (Aug. 3, 2022) — Frontline workers in essential roles protect, heal, support, provide and reassure their communities with actions that place service above self. To honor the commitments of courageous everyday heroes, Dollywood invites qualifying frontline employees to enjoy discounted theme park admission for only $45 plus tax.

This promotion will last for a limited time, with tickets valid for use Aug. 7- Sept. 18. Frontline employees need a special redemption code from their employer to complete the transaction. Eligible employees interested in the program should encourage their employers to fill out an online form—located at Dollywood.com/DWHeroSignUp—to request a redemption code for their company.

Everyday Heroes may purchase up to six $45 one-day admission tickets to Dollywood Theme Park as part of the program. Additionally, they can receive rates up to 25% off per night at Dollywood’s DreamMore Resort and Spa. The resort discount is available Aug. 7- Sept. 18 for stays any night Sunday- Thursday and is subject to availability. 

Everyone has the opportunity to be a hero by donating blood to support the community through a promotion with MEDIC Regional Blood Center. Because of a need for blood throughout the region, Dollywood has partnered with MEDIC to provide one free theme park ticket (while supplies last) to anyone who makes a successful blood product donation Aug. 15-19. Walk-ins will be permitted, but appointments are strongly encouraged. The donation process for whole blood is roughly one hour, including the screening and collections process. Donors should be healthy, drink plenty of fluids and eat a good meal prior to donating. Donors can schedule an appointment by visiting medicblood.org/donate or by calling 865-524-3074.

Any admission ticket that is part of Everyday Heroes Appreciation Days can be upgraded to a season pass, allowing guests to continue the fun of Dollywood’s 2022 season. One of the nation’s top fall events, the Harvest Festival presented by Humana (Sept. 23- Oct. 29) is a guest-favorite, thanks to thousands of glowing pumpkins that make up Great Pumpkin LumiNights presented by Covenant Health. This year, the all-new Hoot Owl Hollow employs the help of friendly owl displays for an even brighter glow. Dollywood guests can enjoy the spectacular artistry of visiting crafters from across the country or sample the special fall-inspired food items from Dollywood’s award-winning culinary team. Autumn adventures await at every corner during a Smoky Mountain harvest.

With festive fun and more than five million lights, Dollywood’s Smoky Mountain Christmas presented by Humana (Nov. 5- Jan. 1, 2023) continues to be recognized as America’s favorite theme park Christmas event.  From the cheer and joy of traditional holiday shows like Christmas in the Smokies to the excitement of watching Santa at work, Smoky Mountain Christmas helps families create memories to share for a lifetime. Guests also can enjoy Dollywood’s signature rides and attractions that operate in this merry environment. With award-winning shows and elaborate holiday decorations to twinkling lights and Christmas-themed food offerings, Dollywood truly captures the essence of Christmas. 

For more information about the Everyday Heroes Campaign, visit Dollywood.com/DWHeroSignUp. To learn more about Dollywood’s 2022 season, visit Dollywood.com. 

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About Dollywood Parks & Resorts: A highly-awarded and widely-recognized leader in the amusement industry, The Dollywood Company consists of the 160-acre Dollywood theme park; the 35-acre Dollywood’s Splash Country; and Dollywood’s DreamMore Resort and Spa. Currently under construction, Dollywood’s HeartSong Lodge & Resort is scheduled for completion in 2023. As unique as its namesake and owner Dolly Parton, Dollywood is the 2010 Applause Award winner, the theme park industry’s highest accolade; winner of 45 Golden Ticket Awards; and recipient of 28 Brass Ring Awards for Live Entertainment (more than any other theme park in the world). The park is located near Great Smoky Mountains National Park and was named in 2022 by Tripadvisor as the top theme park in the country. It also has been recognized as a top-three U.S. theme park by USA Today on multiple occasions. Dollywood is open mid-March through early January and offers rides and attractions, shows and crafters authentic to the East Tennessee region. Dollywood’s Splash Country, recognized by the Travel Channel and Tripadvisor as one of the country’s most beautiful water parks, operates from mid-May to Labor Day. Dollywood’s DreamMore Resort and Spa, a favorite of USA Todayvoters and Tripadvisor reviewers, provides guests with spectacular mountain views and family-friendly amenities next door to Dollywood theme park and Dollywood’s Splash Country. For more information, visit dollywood.com. Operating days and hours vary.

Media Contacts:                   

Pete Owens: Vice President of Marketing and Public Relations, (865) 428-9486, (865) 755-7972 or [email protected]   

Wes Ramey: Public Relations Director, (865) 428-9484, (865) 640-3805 or [email protected]

Ellen Liston: Public Relations Manager, (865) 428-9629, (865) 919-7001 or [email protected]

Amber Davis: Digital Publicist, (865) 428-9601, (865) 591-1002 or [email protected]

Jennifer Webb: Publicist, (865) 428-9602, (865) 323-7584 or [email protected]

For B-roll, photography and more information, visit the Dollywood Media Room at http://www.dollywood.com/Media/Media-Room